Home
Focused creative. Data-driven strategies. Game-changing brand distinction.
Let’s be curious. Let’s be brave. Let’s push our industry to new places. Let’s ask good questions and search for answers. Let’s shake things up. Let’s not settle. We’re Strum. Let’s go.
News & Insights from our Blog
For credit unions and community banks to compete today, they must combine the digital personalization customers expect and the human touch they still value.
In this free webinar, hear about the rebranding journey and how, for Members First Credit Union, centering joy drove their success.
The competitive battle to win low-cost core deposits, stem the outflow of deposits, and attract new members has never been higher for credit unions. But there is an antidote.
In this 8-minute video, Ben Stangland and Robbie Young of CUInsight dive into how Strum Platform helps financial institutions improve member experiences and campaign ROI, and how the agency works hand-in-hand with Strum Platform to create comprehensive marketing strategies that drive growth.
The Embold brand empowers members to boldly pursue their goals. Using Strum Platform, they extended this philosophy to create multi-email campaigns catering to new members’ unique personal needs. The results were powerful.
The Sandwich Generation—the 80 million Americans caring for aging parents while raising children of their own—is getting squeezed more than ever, becoming the high pressure Panini Generation. Here’s how FIs can support them, and earn multigenerational relationships.
Gen Z is expected to comprise 40% of all consumers by 2030 and holds an annual spending power of over $450 billion in the U.S. alone. Engaging them is critical for the future success of credit unions.
Advice, perspective and knowledge on a wide range of issues reshaping banking today.
A successful deposit strategy requires an understanding of consumer behavior and macroeconomic trends. Here are 3 factors to consider and 3 steps to take.
Before you hit the "unsubscribe" button on email marketing, let’s take a closer look at why this classic tool is still a powerhouse.
Come say hi to your Strum and Strum Platform friends in Booth 13.
Watch this free webinar about leveraging data insights and audience segmentation into a Data-Driven Deposit Strategy and Personalized Journey program to boost growth.
Millennials are currently more likely than any other generation to open new financial products across the board. How can credit unions reach and attract more Millennials to grow membership and, in particular, to bring in new core deposits? Here are 6 steps.
"Inspiring Buy-In: Transforming Member Experience Through Data" is a webinar for organizations striving to marry tradition with innovation through actionable data insights.
Strum is thrilled to celebrate with all the 2024 Diamond Award winners, and especially our 8 clients who won a combined 12 awards - including Category Best! 💎💎💎
Come say hi to the Strum and Strum Platform team at booth #215 in the exhibit hall!